In the realm of Bengali popular culture, the term "Boudi" refers to the wife of a brother or a familial relationship where a woman is considered a sister-in-law. However, in the context of Bengali television dramas and films, Boudi has become a character archetype that often embodies complex relationships, romantic storylines, and familial dynamics. This blog post aims to explore the intricacies of Bengali Boudi relationships, delving into the hard relationships and romantic storylines that have captivated audiences.
We have put together two case studies for you that show how BetterPoints behaviour change programmes are more than paying for themselves, delivering high value and real change for local authorities in both public health and active/sustainable travel.
