By the final act, the video turned inward, focusing on faces more than product. Close-ups of a teenage apprentice watching her mentor fold a corner of waxed paper just so; of a grandmother pressing a mint bundle into her son’s hands and telling him not to squander it; of a mayor at a town meeting, hands steepled, trying on policy like a coat that didn’t quite fit. The message tightened: Longmint was not only a commodity, it was a mirror. What the town chose to do with it would say far more about Longmont than any export figures ever could.